September isn’t just back-to-school season—it’s back-to-business season. To see how companies prepare, we analyzed nearly 2,400 press releases from publicly traded companies on TMX Newsfile this summer (July 1 – August 28). The data reveals clear priorities. Financing & Capital Raises ( 25.5% ) and Product Launches & Updates ( 24.8% ) were the two most common strategies, together making up more than 50% of all announcements. But what really captures the market’s attention? O

Recognition press releases are a powerful tool for building credibility. In this seventh post in our blog series, we’re sharing 11 smart...

Dive into the dynamic world of Public Relations with this essential PR glossary. Tailored for you, the PR pro, it breaks down key terms...