In 2024, Newsfile distributed over 38,000 press releases, offering valuable insights into 2024 press release trends across industries.
This blog showcases the top keywords featured in 2024 press releases distributed by Newsfile, revealing companies' priorities, growth strategies, and key updates.
These keywords reveal the trends driving industries like mining, energy, technology, and healthcare—and what companies are actually saying.
Let’s explore the key themes moving each industry forward this year.
TABLE OF CONTENTS:
Top Keywords in 2024 Press Release Trends Across Industries
We analyzed the most frequently mentioned keywords in 2024 press releases distributed by Newsfile across various industries.
These keywords uncover the priorities, challenges, and growth areas shaping sectors like mining, energy, technology, and more. Each industry has its own story to tell—and its keywords show where the focus is.
Top Keywords in Mining & Metals: 2024 Press Release Trends
Mining led the conversation in 2024, with 40% of the world’s public mining companies listed in Canada.
It’s no surprise that words like “gold,” “exploration,” and “drilling” dominate press releases, signaling continued investment in resource discovery and development.
Financial terms like "shares" and "securities" highlight the critical role of capital and investment in driving industry growth.
Gold tops the list, accounting for 31.8% of mentions, while Project and Exploration follow closely behind. These keywords emphasize the industry’s focus on advancing mineral reserves and evaluating deposit quality.
These percentages highlight a dual focus on resource development and financial strength.
Notably, 'GT,' likely refers to grade thickness, underscoring the importance of evaluating mineral quality and scale in the sector.
Energy Keywords Driving Growth in 2024
In 2024, the energy sector's press releases center on financial performance, production updates, and operational metrics, with a strong emphasis on transparency.
Companies use these communications to showcase their role in delivering energy solutions to meet global demand.
The dominance of terms like "Energy" and "Production" highlights the sector's focus on delivering operational results and maintaining supply to meet global demand.
In addition, financial keywords like "Million" and "Financial" highlight investments and profitability, while "Quarter" and "Results" emphasize consistent performance reporting.
"Per" frequently appears in energy press releases, often in contexts like 'per share' or 'per barrel,' reflecting critical metrics in financial and operational reporting.
Technology Trends and Keywords for 2024
Technology press releases highlight the sector's pivotal role in driving transformation.
From AI advancements to digital solutions and product launches, companies balance financial performance, innovation, and market growth.
The prominence of “Shares,” “Financial,” and “Million” signals a focus on investor communication, with companies emphasizing financial performance, profitability, and common shares.
Also, keywords like “Technology,” “New” and "Solutions" reinforce the sector’s push to launch innovative solutions and products.
Furthermore, the presence of “US” reflects the importance of the United States as a key market, while “Growth” and “Market” emphasize expansion strategies and geographic relevance.
Though “AI” ranks lower, it plays a foundational role since it is often embedded in broader platforms and services that are reshaping modern technology.
Healthcare Insights: 2024 Keywords
Healthcare press releases highlight advancements in clinical care, AI-driven solutions, and a commitment to improving patient outcomes.
In addition, there is a clear focus on funding, transparency, and innovation.
The prominence of the keyword “Million” highlights the critical role of funding and financial milestones, which drive research, clinical trials, and overall growth.
Interestingly, “AI” signals its growing impact on healthcare, transforming diagnostics, precision medicine, and patient care.
The top keywords in healthcare press releases reveal the following priorities shaping the sector:
Clinical progress: Terms like “Clinical” and “Patient” reflect efforts to improve care delivery and trial advancements.
Scientific research: Words like “Research” and “Health” show ongoing work to develop new solutions and innovations.
Performance transparency: Frequent mentions of “Ended,” “Quarter,” and “Year” highlight the sector’s focus on clear updates and financial reporting to keep investors and stakeholders informed.
Precious Metals Keywords: What’s Trending in 2024
In 2024, "Gold" dominates precious metals press releases, driving 27% of mentions in the top 10 keywords.
Beyond gold, keywords like “Project” and “Exploration” emphasize a focus on discovering new opportunities and advancing mineral reserves.
The term “GT” highlights grade thickness, a key metric for assessing mineral quality and scale.
In addition, terms like “Securities” and “Statements” underline a focus on transparency and financial communication.
Meanwhile, mentions of “Metals” and “Resources” show efforts to diversify beyond gold, highlighting broader opportunities and a balanced approach.
What’s Trending in Pharmaceuticals
Pharmaceutical press releases this year emphasize financial performance, clinical progress, and innovation.
Top keywords like “Million” and “Financial” lead the way, highlighting the sector’s focus on funding, revenue updates, and profitability.
At the same time, terms such as “Drug”, “Clinical”, and “Treatment” reflect a clear push to advance new therapies and clinical trials.
The prominence of “Results” and “Announced” represent the sector’s commitment to transparency, ensuring stakeholders are consistently updated on milestones and achievements.
Lastly, mentions of “US” point to the United States as a key market for regulatory approvals and expansion. While words like “Development” and “New” signal a steady focus on building innovative drug pipelines.
Biotechnology’s 2024 Focus: Advancing Science
Biotechnology press releases highlight a dual focus on clinical advancements and financial transparency, with breakthroughs in therapeutics and patient outcomes driving communication.
The top prominence of “Securities,” “Shares,” and “Offering” emphasizes the sector’s reliance on investor funding to support clinical trials and research.
Importantly, keywords like “Clinical,” “Patients,” “Treatment,” "New" and "Development" reflect a strong focus on advancing therapies, new products, research breakthroughs, or clinical milestones.
Along with the pharmaceutical industry, biotechnology focuses on “US” and “Market.” This highlights regulatory success and geographic expansion, showcasing biotech’s efforts to grow both scientifically and strategically.
Blockchain’s Top Words in 2024 Press Release Trends
Blockchain press releases highlight key themes such as trading platforms, technological integration, and global reach.
The leading keywords show how companies enable secure transactions, advance blockchain technologies, and expand platforms to engage a global audience.
Trading Platforms and Market Activity: The prominence of “Exchange” and “Trading” reflects blockchain’s focus on digital asset platforms. These platforms, including cryptocurrency exchanges, facilitate the buying, selling, and transferring of assets like Bitcoin and other digital currencies, driving market activity.
Technology and Integration: Keywords like “Digital,” “Technologies,” and “AI” reflect blockchain’s growing ties to broader technology trends and advanced solutions.
Global and User Focus: Words like “Global” and “Users” emphasize international reach and efforts to improve adoption and engagement.
Financial and Asset Themes: Terms like “Asset” and “Cryptocurrency” point to the sector’s emphasis on financial innovation and digital value exchange.
Milestone Updates: Mentions of “Announced” and “Significant” show a focus on communicating progress and key achievements to stakeholders.
Oil & Gas: 2024 Industry Keywords
"Oil" leads the conversation in Oil & Gas press releases, accounting for 17% of mentions among the top keywords.
The prominence of "Oil" and "Gas" underscores the sector’s operational focus on resource extraction and production and the industry's importance of meeting global energy demand.
In addition, financial terms like "Million" and "Capital" signal strong investments, profitability, and capital project updates, showcasing the sector’s focus on growth and financial performance.
Meanwhile, keywords like "Wells" and "Per" highlight operational metrics and performance tracking, with “per” often used in key efficiency indicators such as per barrel or per share.
Transparency remains critical. Words like "Financial," "Net," and "Approximately" emphasize the sector’s commitment to precise reporting and clear communication with stakeholders.
Finally, "Energy" reflects the industry's broader role in global markets and connects to ongoing discussions around sustainability and energy solutions.
Top Keywords for Household, Consumer & Cosmetics Products Press Releases
In this sector, "Statements" leads the conversation, driving 16% of mentions in the top keywords. This focus reflects the importance of financial reporting and transparency.
"Shares" also highlights the sector’s commitment to financial transparency and clear shareholder communication.
At the same time, "Products" and "New" reveal ongoing product innovation. This showcases efforts to meet changing consumer demands and maintain a competitive edge.
The term "Forward-looking" signals a focus on strategic vision and long-term goals, while words like "Filings" and "Information" emphasize compliance and operational updates.
Finally, "Market" reflects the sector’s attention to market updates, consumer activity, and industry presence.
Key Insights from Top 2024 Press Release Keywords
Mining Leads the Conversation: With “gold” and “exploration” as top keywords, mining remains the dominant sector.
Energy and Technology Drive Growth: Keywords like “production,” “AI,” and “digital” reflect ongoing investment and innovation.
AI Everywhere: Across industries, AI emerges as a rising trend. While it may not dominate headlines, its strong presence in industries like technology, healthcare, and blockchain signal its growing role as a core component of broader trends rather than a standalone focus.
Financial Focus: Words like “million,” “capital,” and “financial” appear across industries, emphasizing the importance of funding, transparency, and growth.
Why Top 2024 Press Release Keywords Matter for Your Business
Press releases aren’t just announcements—they reveal where industries are headed.
The top 2024 keywords by industry show you what companies are focusing on. Use these insights to shape your next company story and stay ahead of the trends.
Whether you’re in mining, technology, energy, or healthcare, your story matters.
Ready to amplify it? Newsfile is here to help.
