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How Limitless Tire Leverages Press Release Distribution to Drive Growth

Writer's picture: Melissa StrleMelissa Strle

Limitless Tires Leverages PR for Growth


"Newsfile’s targeted distribution significantly increased our brand visibility and credibility, helping us stand out in a competitive market." - Faisal Mohammad, Limitless Tire

Press releases are a powerful tool for private companies like Limitless Tire looking to boost exposure and establish credibility in a competitive market.


Unlike paid advertising, press releases provide a trusted way to share business milestones and gain industry recognition.


As a growing leader in the automotive industry, Limitless Tire relies on Newsfile’s press release distribution to expand brand visibility, attract business opportunities, and connect with key industry stakeholders.


Meet Limitless Tire: A Fast-Growing Automotive Leader


Limitless Tire is a leading independent tire and rim retailer in Canada. With over a decade of experience, the company has served more than 40,000 satisfied clients.


They operate six locations across Ontario, offering a range of services, including tire installation, wheel alignment, and rim repair. Their technicians use advanced technology to provide top-tier service for every vehicle.


The Challenge: Standing Out in a Competitive Market


For private companies like Limitless Tire, getting media attention is challenging. Without press coverage, gaining recognition from customers, partners, and industry leaders can be difficult.


To stand out in a crowded industry, Limitless Tire needed a strategy to boost visibility and credibility.


The challenges of gaining media attention for private companies

Press releases provided a way for Limitless Tire to stand out, build credibility, and compete with larger, more established brands.


How Newsfile Helped Limitless Tire Tell Their Story


To gain media exposure and industry recognition, Limitless Tire needed a structured approach. Before partnering with Newsfile, they struggled to get their announcements noticed, limiting their ability to engage key stakeholders and grow their brand.


Strategic Press Release Distribution

Newsfile provided Limitless Tire with a press release strategy that helped them gain traction in a competitive market:


  • Industry Distribution: Press releases were distributed through Newsfile’s industry-specific channels, ensuring they reached the right professionals, journalists, and decision-makers.

  • Newsworthy Messaging: Each press release was crafted to emphasize key milestones—such as expansion, partnerships, and e-commerce innovation—helping generate media interest.

  • Editorial Expertise: Newsfile’s editorial team refined and optimized announcements for maximum clarity and engagement, ensuring they were compelling and professional.

  • Smart Categorization: Press releases were placed in leading automotive news sites, trade publications, and media databases, increasing visibility among industry professionals. They were also distributed across top business and news platforms to expand reach beyond the automotive sector.


Business Results: How Press Releases Fueled Growth


Limitless Tire’s press releases didn’t just generate views—they drove action. Across three major announcements, they received 3,300+ press release views and 4,400+ tracked clicks on links, demonstrating strong engagement and brand visibility.


Total impact from three recent press releases

  1. Strengthened Industry Credibility - Press releases positioned Limitless Tire as a leader in automotive innovation and e-commerce. The Fitzy partnership announcement showcased their cutting-edge technology and seamless customer experience, reinforcing their industry leadership.

  2. Increased Brand Awareness & Customer Engagement - Newsfile’s targeted distribution expanded Limitless Tire’s reach, driving higher website traffic and customer inquiries. Their Kitchener franchise expansion announcement gained traction, attracting new customers and strengthening their regional presence.

  3. Boosted Business Growth & Sales Impact - Press releases delivered real business results. The e-commerce platform announcement attracted new customers with real-time inventory updates and guaranteed fitment, positioning Limitless Tire for long-term digital growth.


Through consistent, well-crafted press releases, Limitless Tire strengthened its credibility, increased visibility, and accelerated growth. With a strong foundation in place, the company continues to gain momentum and attract new opportunities.


Key Takeaways: How Private Companies Can Use Press Releases to Grow


Limitless Tire’s success highlights the impact of a well-planned press release strategy. 


To maximize results, target the right audience, tell a compelling story, and stay consistent to maintain visibility. By integrating press releases with digital marketing, companies can amplify reach and drive growth.


Limitless Tire continues to expand its footprint, building a strong foundation for media opportunities, investor interest, and industry recognition.

 

Want to boost your company’s media presence? Partner with Newsfile to craft a press release strategy that delivers real results.

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